Global Business and Modern Marketing

Field of study	Business Management
National Code	6121LX053
Degree awarded	Bachelor of Business Management
Duration	3 years
Language	English
Tuition fee	€2954 per one academic year (2024-2025)

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Have you ever dreamed of starting your own, successful company? Do you consider yourself a natural team leader and wish to hone this skill? Did you ever want to learn how to use data to make decisions? Do you want to work in a business environment?

If any of the above questions are about you, then strongly consider Global Business and Modern Marketing for your bachelor studies. This course is built to prepare future global business leaders. During 3 year studies, our lecturers will prepare you to read, analyse and draw conclusions from business data, crucial to making sound business decisions.

You will receive a world-class education which will allow you to work in business management of any field. This will be possible by giving you the skills to read and comprehend any data of finance, marketing, human resources and so on.

Study in Vilnius, a hub of modern companies and your future potential employers. Make your business studies more than just about one discipline. Gain understanding of business psychology, budget management, digital marketing, project management, economics and so much more. MRU is probably the best university in preparing you to become a business leader in the global environment.

Take your studies in English and become a truly international business leader. Don’t miss a chance to study abroad, where you can improve your English or secondary language skills even more. To take full advantage of this study program, you will be required to know English at B2 level.

Study in Europe, in one of the universities of your choice with Erasmus+ study programmes. Upon graduating, you will be awarded your bachelor degree in the field of business management, and 180 ECTS points for future studies.

MRU offers low tuition fees that are affordable to all aspiring business leaders. There are scholarships available for many students and more information on that can be found here. We also provide help with residence permits for all international students.

Check out more information about Global Business and Modern Marketing below and decide if this program is best for you. Contact us if you have more questions. If not, hit that Apply now button and get your degree started!

Find out 6 Reasons to Study in Lithuania!

Programme Director

Assoc. Prof. Dr. Miglė Eleonora Černikovaitė
Email miglec@mruni.eu

Relevant information

Study Content

STUDY PROGRAMME PLAN

Course units	ECTS credits
1st YEAR	60
1 SEMESTER	30
Compulsory course units	30
Introduction to Studies	3
Management	6
Microeconomics	6
Art of Negotiation	6
Business Mathematics	6
Professional Foreign Language (English / French / German) 1	3
2 SEMESTER	30
Compulsory course units	24
Macroeconomics	6
Business Statistics	6
Professional Foreign Language (English / French / German) 2	3
Philosophy	3
Creation and Management of Global Business	6
Alternatively elective course units 1	6
Business Models	6
Management of Informational Crises	6
Operations Management	6
2nd YEAR	60
3 SEMESTER	30
Compulsory course units	24
Business Psychology	6
Fundamentals of Marketing and Market Research	6
Human Resource Management	6
Management of Business Budgets	6
Alternatively elective course units 1	6
Intercultural Management and Communication	6
Quality Management	6
4 SEMESTER	30
Compulsory course units	24
Knowledge and Innovations Management	6
Start-ups building and Entrepreneurship	6
Social Media Marketing	6
International Trade and Marketing	6
Alternatively elective course units 1	6
Leadership	6
Sales Management	6
3rd YEAR	60
5 SEMESTER	30
Compulsory course units	30
Development of Products and Innovations	6
Brand Management	6
Project Management	6
Introduction to Research Methodology	6
Business Risk Management	6
6 SEMESTER	30
Compulsory course units	30
Internship	15
Bachelor Thesis	15

Study Organization

Studies for the academic year 2024-2025 will start from September 1st and will be held physically on campus. Full-time studies on Campus are organized on weekdays from 9:00 to 16:00. If some students will not be able to arrive on time due to serious reasons (ex. prolonged TRP application procedure), they will be able to join the courses online for the first semester.

Admission Steps

Choose a study programme
Fill in the application form at apply.mruni.eu
Pay the non-refundable application fee (for non-EU citizens – 100 euros, for EU-citizens and MRU alumni – 50 euros)
Receive your application evaluation results
Confirm your acceptance by paying the first-year tuition fee and 50 euros registration fee (non-refundable)
Sign the study contract
Start Temporary Residence Permit application procedure
Register to studies

Admission Requirements

Required documents:

Secondary education diploma or equivalent including final grades
Document proving English language level
Motivational letter (please note that the authenticity of the motivation letter will be verified using specialized software, so it should be written without AI assistance)
Passport copy
Additional educational documents might be required depending on the country of residence.

Provided documents must be in color, have no cut corners (high quality scan).

Notes:

By submitting the documents applicant agrees for one’s information to be shared with other institutions that the University might refer to while processing the academic verification.
Applicants might be asked to participate in additional knowledge evaluation.
There are no limits regarding age, but please note, if you have taken a gap of 5 years or more after high school graduation, we may ask you to take additional tests.

English Language Requirements

Required level – B2

Assessments of English language proficiency certificates equivalent to level B2:

TOEFL IBT 72-94
IELTS 5.5-6.5
PTE score 59-75
DUOLINGO 100-125

Applicants with B1 level are still welcome to apply with additional conditions*

Assessments of English language proficiency certificates equivalent to level B1:

TOEFL IBT 42-71
IELTS 4.0-5.0
PTE score 43-58
DUOLINGO 60-95

If you do not have a certificate proving your English language proficiency level, you can take the University Online English language level test. You will be able to choose this option while filling in the application. The test is free of charge.

Certificate is not required if your native language is English or if your previous studies were conducted fully in English language.

*Applicants with an English language proficiency level of B1 may still be considered for admission. However, it is a condition of acceptance that these students undertake additional English language courses (Minor studies) during their first year of study. This is to ensure they reach the required B2 level by the end of their first academic year. More information here.

Documents Legalization

If the original educational documents/transcripts are in English, Lithuanian or Russian with an apostille (if required) on the scanned original, no translation needed.
If original educational documents/transcripts are not in English, Lithuanian or Russian languages, then they have to be supplemented with an official translation.
The official translation has to be confirmed with the sworn translator’s signature or official notarization.
Accepted students shall present their original educational documents/transcripts to the International Office upon arrival to begin their studies.

Country Specific Requirements

Detailed information here.

Country	Documentation requirements
Armenia	Mijnakarg Yndhanur Krtoutian Attestat Mijnakarg Yndhanur Krtoutian Attestat Document of Unified State Examination Results (Единые госэкзамены) for admission to higher education institutions in Armenia
Azerbaijan	Orta təhsil haqqżnda attestat Orta təhsil haqqżnda attestat Official results of the state examination for admission to higher education institutions in Azerbaijan organised by TQDK or DIM
Bangladesh	Higher Secondary Certificate Higher Secondary Certificate Academic Transcript of the Higher Secondary Certificate Secondary School Certificate Academic Transcript of the Secondary School Certificate
Belarus	Atestat Atestat (атэстат аб агульнай сярэдняй адукацыi); a letter issued by the school providing information on the results of the passed school leaving examinations.
Cameroon	General Certificate of Education original General Certificate of Education (ordinary and advanced levels) the official statement of General Certificate of Education (ordinary and advanced levels) scanned and e-mailed from official GCE Board email address to recognition@mruni.eu or posted directly to Mykolas Romeris University, Ateities str. 20 LT-08303 Vilnius, Lithuania, Lithuania by Cameroon General Certificate of Education Board in a sealed and stamped envelope documents attesting to any periods of post-secondary education (if any)
China	Senior Secondary School Senior Secondary School Graduation Certificate issued jointly by the school and local department of education Academic transcript for the last three years issued by the school Verification report in English for the Huikao or the new Academic Proficiency Test (Xueye Shuiping Ceshi/Kaoshi) results issued by CHESICC (www.chsi.com.cn/en/) Verification report in English for the Chinese National University Entrance Examination (GaoKao) issued by CHESICC (www.chsi.com.cn/en/) Please refer to General Documentation Requirements for more information.Please note that all documents issued in Chinese should be supplemented with an official translation into English, Russian, or Lithuanian. A translation is considered to be official when it is bound to a certified true copy of the document in the original language and is attested by the translator’s signature.
Congo (Democratic Republic of Congo)	Secondary Education Diplome d’Etat (original) Bulletin for the last 3 years of schooling with examination results included (original)
Denmark	Secondary Education Bevis for Studentereksamen or Bevis for Højere Teknisk Eksamen or Bevis for Højere forberedelseseksamen or Bevis for Højere handelseksamen. Please note that all documents issued in Danish should be supplemented with an official translation into English, Russian, or Lithuanian. A translation is considered to be official when it is bound to a certified true copy of the document in the original language and is attested by the translator’s signature.
Egypt	Thanawiyya al-A’aamaI General Secondary Education Certificate (Thanawiyya al-A’aamaI) as issued in Arabic official General Secondary Education Certificate examination results completed after 12 years of education indicating all the subjects and grades earned issued in English and by the Ministry of Education and legalised by the Lithuanian Embassy in Egypt https://eg.mfa.lt/en (original)
Estonia	Gümnaasiumi Lõputunnistus Gümnaasiumi Lõputunnistus Hinneteleht Riigieksamitunnistus Please note that documents issued in Estonian should be supplemented with an official translation into English, Russian, or Lithuanian. A translation is considered to be official when it is bound to a certified true copy of the document in the original language and is attested by the translator’s signature.There is no need to apply for recognition of credentials issued starting from 2019 as they are recognised automatically.
France	Baccalauréat Diplôme du Baccalauréat Relevé de Notes Please note that all documents issued in French should be supplemented with an official translation into English, Russian, or Lithuanian. A translation is considered to be official when it is bound to a certified true copy of the document in the original language and is attested by the translator’s signature.
Ghana	Senior Secondary Certificate original WAEC Senior Secondary Certificate (please note that we do not accept certificates issued by third parties, such as schools) Result Checker Card’s serial number and pin code for us to be able to check your examination results online at ghana.waecdirect.org
India	Senior Secondary Examination Certificate Secondary school (X) certificate with mark sheet Apostilled original senior secondary (XII) examination certificate with mark sheet
International Baccalaureate	International Baccalaureate Diploma of the International Baccalaureate International Baccalaureate programme results certificate The login details to enable SKVC to check the examination results online at http://www.ibo.org/
Ireland	Leaving Certificate Leaving Certificate (Provisional certificates are accepted only for current graduates)
Italy	Diploma Diploma Certifica (Esame di Stato) A document issued by the school and providing information on the following: detailed grades of final examination (grades by subjects) marks obtained at the end of the last year of schooling (e.g.Pagella scolastica)
Kazakhstan	Аттeстат жалпы орта білім туралы Аттeстат жалпы орта білім туралы Жалпы орта білім туралыаттeстатка косымша Ұлттық бірыңғай тестілеу Сертификат (Unified National Testing Results Certificate) or Кешенді тестілеу Сертификат (Complex Testing of applicants Results Certificate)
Kyrgyzstan	Жалпы орто билим женунде аттестат (аттестат о среднем общем образовании) Жалпы орто билим женунде аттестат (or other equivalent document) Appendix (жетишкен бааларынын жыйынтык) to the Жалпы oрто билим женунде аттестат Document on Results of National Test (Жалпы республикалык тестирлөө/Общее тестирование) rganized by Центр оценки в образовании и методов обучения
Latvia	Atestāts par vispārējo vidējo izglītību Atestāts par vispārējo vidējo izglītību Sekmju izraksts Vispārējās vidējās izglītības sertifikāts There is no need to apply for recognition of credentials issued starting from 2019 as they are recognised automatically.
Nepal	Higher Secondary Examination Certificate Original Higher Secondary Examination Certificate attested by the National Examinations Board (NEB) and legalised by the Ministry of Foreign Affairs of Nepal Original Higher Secondary Examination Academic Transcript attested by the National Examinations Board (NEB) and legalised by the Ministry of Foreign Affairs of Nepal School Leaving Certificate School Leaving education academic transcript
Nigeria	Senior School Certificate WAEC or NECO Senior School Certificate; Please note that we do not accept certificates issued by third parties, such as schools; Scratch Card serial number and pin code for us to be able to check your examination results online. Your results have to be available at www.waecdirect.org or www.mynecoexams.com/results/ Official Academic Transcript of Higher Education Qualification (post- secondary ND or Bachelor studies of at least one year workload). Official Academic Transcript (original or certified true copy) scanned and e-mailed from official university registrar’s email address to recognition@mruni.eu or posted directly to the Mykolas Romeris University (International Admissions, Ateities str. 20, LT-08303 Vilnius, Lithuania) in a sealed and stamped envelope.
Pakistan	Higher Secondary Certificate: Higher Secondary School Examination Certificate attested by the Inter Board Committee of Chairmen (IBCC) and the Ministry of Foreign Affairs (original) Higher Secondary School Examination Certificate Statement of Marks attested by the Inter Board Committee of Chairmen (IBCC) and the Ministry of Foreign Affairs (original) Secondary School Examination Certificate attested by the Inter Board Committee of Chairmen (IBCC) Secondary School Examination Certificate Statement of Marks attested by the Inter Board Committee of Chairmen (IBCC)
Poland	Świadectwo Dojrzałości Świadectwo Dojrzałości Świadectwo ukończenia
Philippines	Secondary Education Diploma supplemented with an Authentication Certificate issued by the Department of Foreign Affairs Secondary Student’s Permanent Record (Form 137-A) supplemented with an Authentication Certificate issued by the Department of Foreign Affairs
Russia	Attestat Attestat (Аттестат о среднем (полном) образовании) Appendix to attestat Certificate Unified State Examination Results Certificate (Свидетельство о результатах единого государственного экзамена)
Georgia (Sakartvelo)	Secondary education Secondary School diploma (Sashualo Skolis Atestati) or General Education Diploma (Sruli zogadi Ganatlebis Atestati) Results of the Unified National Examinations (Ertiani Erovnuli Gamocdebi)
South Korea	Secondary Education Certificate of Graduation and Academic Transcript issued in English and sent directly to our office in a sealed and stamped envelope by the school; Results of the Korean College Scholastic Ability Test (if you have not taken the test, you should notify us).
Spain	Título de Bachiller Título de Bachiller An examination certificate (Prueba de Acceso a la Universidad) (if taken) Academic Certificate (Historial Académico de Bachillerato/Certificación official) Please note that documents issued in Spanish should be supplemented with an official translation into English, Russian, or Lithuanian. A translation is considered to be official when it is bound to a certified true copy of the document in the original language and is attested by the translator’s signature.
Sri Lanka	General Certificate of Education (Advanced Level) Official statements of General Certificates of Education (Ordinary Level and Advanced Level) posted directly to the Mykolas Romeris University (International Admissions, Ateities str. 20, LT-08303 Vilnius, Lithuania) by the Department of Examinations in a sealed and stamped envelope.
Sweden	Examensbevis Examensbevis
Tajikistan	Шаходатнома дар бораи тахсилоти миёнаи умумй (свидетельство об общем среднем образовании) Шаходатнома дар бораи тахсилоти миёнаиумумй Appendix (табели чамъбасти бахохои азхудкунй) to the Шаходатнома дар бораи тахсилоти миёнаи умумй Official results of the centralized examination for admission to higher education institutions in Tajikistan organised by National Testing Centre (Маркази миллии тестӣ)
Turkey	Lise Diplomasi Lise Diplomasi Transcript providing information on the last 4 years of study Results of taken YKS (from 2018), YGS and/or LYS examinations or previously organised centralised admission examinations
Turkmenistan	Şahadatnama orta blim hakynda (Аттестат о полном среднем общем образовании) Şahadatnama orta blim hakynda (or other equivalent document)
Ukraine	Aтeстат прo повну загальну серeдню освiту Aтeстат прo повну загальну серeдню освiту Додаток до атестата
United Kingdom	General Certificate of Education – Advanced Level (A level) General Certificate of Education (or another qualification comparable to at least 2 A levels)
United States	High School Diploma Diploma; Official academic transcript submitted in a sealed and stamped envelope; ACT, SAT, or AP examination results submitted in a sealed envelope; Documents attesting to completion of any postsecondary education (if applicable).
Uzbekistan	Ўрта маълумот тўгрисида Шаходатнома (Аттестат о полном среднем общем образовании) Ўрта маълумот тўгрисида Шаходатнома ўзлаштириш бўйича якуний бахолартабели to the Ўрта маълумот тўгрисида Шаходатнома Official results of the centralized examination for admission to higher education institutions in Uzbekistan organised by National Testing Centre (Государственного центра тестирования (ГЦТ))

Qualification Recognition

Recognition of Foreign Qualifications

The evaluation and recognition of prior qualifications is a part of Mykolas Romeris University (MRU) admissions process.
By submitting the online application you confirm that the documents are legitimate and that MRU can verify the authenticity of the documents by contacting its issuing authority and national ENIC/NARIC centre.
Documents uploaded must be in good condition and in full colour. Documents issued in languages other than English, Russian, or Lithuanian must be accompanied with an official translation into English or Lithuanian.
Before you apply make sure that you have a complete documentation package and that your qualifications are giving access to higher education according to the study programme level you are applying for at the MRU.

Recognition Criteria

The purpose of an assessment is to compare a foreign qualification with a similar level qualification awarded in Lithuania according to quality, profile, content, workloads and learning outcomes.
Your qualification will be assessed according to specific requirements for the programme you are applying for and whether your academic results are sufficient for studies at the MRU.

Right to Appeal

Recognition decisions can be appealed against to the Academic Recognition of Foreign Qualifications Concerning Higher Education Appeal Committee under the Lithuanian Ministry of Education and Science.

All appeals with supporting documents must be submitted to:
Centre for Quality Assessment in Higher Education
Ph.: +37052104778
Email: recognition@skvc.lt
Address: SKVC, A. Goštauto st. 12, LT-01108, Vilnius, Lithuania

The procedure of evaluation and recognition of academic qualifications

Fees

Application fee (non-refundable):

for Non-EU citizens – €100
for EU citizens and MRU Alumni – €50

Registration fee (non-refundable):

€50

Tuition fee (EU/Non-EU citizens) per 1 academic year: €2954 (academic year 2024-2025).

Fees applied for Ukraine citizens.

Payment information will be provided in the invoices issued in your online application form.

Student continues to pay the same tuition fee which was implied at the time of the admission.

Scholarships and Funding

List of scholarships

Regulations for granting Scholarships and Study Support at Mykolas Romeris University

International Admissions Office

Ateities str. 20, LT-08303, Vilnius, Lithuania

E-mail: study@mruni.eu
Phone: +370 5 271 4700
WhatsApp: +370 6 564 6682
Office: I-122

Programme's recommendations

Gintarė Paškevičienė,
Graduate of the programme, Deputy Director of DOMUS GALLERY

For many years I have been working in a supervising capacity. These studies were useful and helped to supplement my existing practical knowledge, which I continue to successfully apply in practice. I am glad that I chose to study in this programme.

Karina Bodnar

The Global Business and Modern Marketing program is an amazing opportunity for students to learn about a great and huge world of business. The program provides insights into technological changes in the business world and teaches students how to adapt to those changes. All of the professors in the program have some experience in the work environment and are eager to play a mentoring role in our careers. Overall the program is an amazing chance to gasp most of the knowledge about business and marketing without wasting your time. Plus, after this program, the students can work at all kinds of organizations such as banks, companies, and governmental institutions.

So if you want to get useful knowledge and be a business person in the future,  the Global Business and Modern Marketing program is the best choice for you.

Mahrez Ouaret,
Student of the programme

By studying The Global Business and Modern Marketing at Mykolas Romeris University, I noticed that this program is really creative, original and modern, the University puts us in a very stimulating environment, the people in charge of this program and professors have a great desire to develop students‘ skills.

Programme's partners